Meet Lori Senecal: The Lady behind CP+B’s Success

Lori Senecal is the current global Chief Executive Officer of CP+B. She is responsible for the recent growth and expansion of this global brand. There are over 10 CP+B branches globally, all under the headship of Lori. She joined the organization in 2015 and ever since, her entrepreneurial and leadership skills have fuelled the agency on the global map.

Education Information

Lori attended McGill University for her Bachelor of Commerce Degree. Here she took marketing and Finance option.

Career Path

Before CP+B, Lori joined KBS in 2009 as the chairperson and CEO. Here, she contributed greatly towards the agency’s growth. She managed to increase the staff units from 250 to 900. Her contributions were recognized by Crain Group. According to them, KBS was acknowledged as the best place to work in New York. For more details visit Adweek.

In 2013, while still at KBS, Lori was honored with a leadership and innovation award at the Game Changer AWNY Awards. She was identified as the innovative woman to watch. Besides KBS, Lori also worked at Flagship as president. Her contributions were also appreciated and celebrated in the organization.

Lori’s Contribution at CP+B

Senecal took the CEO Job at CP+B in 2015 and she has been an outstanding market leader. According to the chairman and co-founder of the brand, Chuck Porter, Lori is the reason behind the brand’s American success and global acceptance. Visit Salary for more info.

Though planning to step down at the end of 2017, Lori’s influence in the company is of massive appreciation from the American community. She continues to inspire American women and young entrepreneurs who look up to her for inspiration and motivation. Check out Crunchbase to know more.

The agency continues to promote world class performance and results to its clients under her headship. She ensures that bold technological and manufacturing designs are employed by the company as it helps at dominating the global market.


Lori Senecal is an established market driven global leader. Her leadership qualities extend beyond CP+B and KBS. Lori Senecal is an inspiring American beauty that continues to challenge and motivate American corporate heads. The bar is set high for CP+B, all because of Lori. Her enormous leadership skills and wit are the reasons behind CP+B’s popularity.

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