Category Archives: Music Industry

Discover The Pillar Of Roc Nation, Desiree Perez

Desiree Perez is a multi-sector music executive. She is the foundation on which Roc Nation thrives. As the COO of Roc Nation, she has her work cut out for her. She has to ensure her teams find great talent.

That’s just the beginning. She has to make sure the talent makes great music, negotiate contracts, and protect the rights of her artists among other roles, and learn more about Desiree Perez.

As a music executive, you have to be ready to play many roles including trendsetter and influencer. Strangely, for a person whose job is to make others shine in the limelight, she is particularly private, and his Facebook.

As a business leader, she is billed to be one of the toughest negotiators in the industry. She is smart, well-informed, street-savvy and unapologetic. Desiree Perez is good with numbers and has been part of key deals at the stable, and

This includes contracts for celebrity artists such as Rihanna and Beyoncé among others. For example, she is credited with putting together the deal that saw Sprint inject $200 million into Tidal.

She has a long history of working with the legendary Sean Carter, popularly known as Jay-Z. She is a key part of the Roc Nation management team. For over two decades, she has been at his side in one professional position or another.

Besides Roc Nation, she is also deeply involved in the running of the streaming service Tidal, also co-owned by Sean Carter. The subscription service is termed as heaven-sent for audiophiles looking for lossless quality music, and more information click here.

Desiree Perez Gets Stellar Roc Nation Talent

Desiree Perez is someone that is making things much better at Roc Nation. She is the one that has put her mind to getting some great contracts in place for the people that Jay Z is representing. It doesn’t matter if the talent is comprised of athletes that can hit a baseball very far or outstanding singers that can move crowds with their majestic voices. Somewhere in the background Desiree Perez is the one that is standing out and helping this company thrive.

The thing that has made it possible for artists like J. Cole, Shakira, and Rihanna to thrive as much as they have is the diligent work that Desiree Perez doing in the background. She knows exactly how to promote a company, and she knows what it takes to make things right for those people that are becoming part of this franchise.

When athletes like Kevin Durant sign up to become part of the Roc Nation Sports roster they want to get the best contracts, and they also want to have access to an environment where the representatives care about the careers of the people that they are promoting. This is the thing that makes people notice Desiree Perez and the work that she is doing and more

A lot of people are impressed with the way that she is running things because she has the same business mindset that Jay-Z has. She is all about taking this company to the next level, and she knows that she has to be a hardcore in the culture in order to be taken seriously in the entertainment industry. That is why she put a lot of time into getting contracts for artists. She gets them the very best deals. Perez is all about getting diverse talent in place for the Roc Nation.